Rivals in Need
You know what I need in my twitchy arcade racing games? Speed. You know what I think all of my rivals are usually listening to whilst chasing me down snowy freeways and/or dusty desert paths? Hipster rap. My rivals have pretty bad taste when it comes to hip hop, I confess, but EA would lead you into believing it was a selling point if they had their way—which they did! In this flashily edited new trailer flash-framing the game's new "Progression & Pursuit Tech Features" (BLECHH!).
Expect lots of quick-cuts of cars doing things only cars can do, ultra-dramatic in-the-style-of-Commander-Feral-from-Swat-Kats voice over and that trendy new film technique where a recognizable logo slowly starts to come into formation between each scene, from the trailer.