GameFly’s PC client is officially out of beta and is available to everybody, not just those with a paying GameFly subscription. The client will act as a digital storefront for over 1500 Windows and Mac games to buy and rent.

GameFly subscribers can also enjoy Unlimited PC Play, giving them hundreds of games they can download and play as long as they want through the GameFly client. To celebrate, 2k games is releasing Bioshock for free when you download the client, and after you put in your credit card info. They also have a slew of their other games on sale from 33-75% off.

It seems that EA isn’t the only one who wants to get in on Steam’s digital success. Giving players access to hundreds of games for $15 a month is a pretty sweet deal for those who like to jump around titles and a good way to be competitive with Valve’s service. What do you guys think? Will GameFly stay under the shadow of Steam? Or do you guys like the new competition? Leave a comment below.